I wonder if the Rams were hoping for the helmet rule to be effective this season?
Either way; it should be soon.
Los Angeles Rams chief operating officer Kevin Demoff shares a timeline for when the team will unveil its alternate uniform.
news.sportslogos.net
“Our goal is before training camp,” Rams chief operating officer Kevin Demoff said on The Athletic’s 11 Personnel podcast earlier this week. “Unless you are debuting a completely new primary set of uniforms, NFL rules basically stipulate it’s post-July 1.
“That’s probably an unknown NFL uniform rule. There are multiple teams this year that are waiting to (unveil) and alternate, a classic, a throwback – whatever you want to call it. (Those are) coming post-July 1.”
Assuming that’s the case, Los Angeles will reveal its new uniform sometime between July 2 and July 25, when players start reporting to training camp.
“That is our goal. It could slide back, if some issues present,” Demoff said. “I get asked every day on Twitter, ‘When are they coming?’ and I think someone actually has a countdown on a day-by-day basis. Unfortunately, it’s still a little fluid.