And I think Knox should not have been fired after the mud bowl in 1977.
That game was a disaster.
After the 1977 season, Knox left the Rams to coach the Buffalo Bills. Ray applied for the L.A. job, but the Rams hired George Allen instead. He tabbed Ray as his offensive coordinator. Allen was a strict disciplinarian and some Rams stars—most notably linebacker Isiah Robertson—revolted. After two lackluster exhibition games, owner Carroll Rosenbloom fired Allen and promoted Ray to head coach. Colorful and outspoken, Ray was very popular with the players.
The Rams had loads of talent and Ray made the most of it, guiding the team to a 12–4 record in the first year the NFL played a 16-game schedule. The Rams defeated the Vikings in the opening round of the playoffs 34–10, but lost to the Cowboys 28–0 in the NFC Championship. The game was actually a rugged defensive battle until the fourth quarter, when Dallas scored three touchdowns.
The Rams went 9–7 in 1979 and outscored their opponents by just 14 points. They had just enough to hold off a pesky Saints team to win the NFC West, thanks to young Vince Ferragamo, who took over at quarterback after an injury to starter Pat Haden. The Rams edged the Cowboys 21–19 in their opening playoff game, and squeaked by the Tampa Bay Buccaneers in the NFC Championship 9–0. Their magical season ended in Super Bowl XIV against the Steelers. L.A. led 19–17 heading into the fourth quarter, but a 73-yard TD pass from Terry Bradshaw to John Stallworth gave Pittsburgh a lead and the Steelers won 31–19.
The Rams went 11–5 in 1980 but followed that up with two losing campaigns. After going 2–7 in the strike-shortened 1982 season, he was fired and replaced by USC coaching legend John Robinson.
FWIW I was never a Ray Malavasi fan, he was very unorganized, but it was his defense in the 1979 playoff game that drove Roger Staubach into retirement, when Ray & Rams DC Bud Carson orchestrated a 4-7 defense with 7 DB's in the game. It suffocated Dallas & Staubach leading the Rams to their first Super Bowl in 1979.
Carroll Rosenbloom after Knox left for Buffalo wanted to hire Bill Walsh from Stanford, but his son Steve, who was the heir apparent was strongly in favor of bringing back George Allen to Los Angeles because according to Steve "All George Allen does is win." It was a mistake and instead of having the future 49er wizard the Rams ended up with Sloppy Ray, who actually fell asleep during a morning radio interview in Los Angeles.