I think that Schottenheimer is a complete failure as an OC. Unimaginative design and play-calling, inability to use his players the way they should be used and those things make it impossible to adjust during the game or to gameplan a new game.
I will say that Schotty's O is pretty unimaginative and even
when TA had a big game, it was one or two blips and not a process of them getting him the ball consistently. Brian's track record of vanilla is pretty well documented going back to New York.
Those things considered, I don't think King Fish is concerned with reinventing the wheel on offense. In fact it's probably the thing he's farthest from. Maybe that's to the chagrin of we fans, but at the end of the day I think we'd all take a winning team over being the much hyped Philladelphia Eagles.
Absolutely there's something to be said of continuity. Ask The 'Aints how much they liked the 2012 season, ask the Cowboys how much they enjoy shuffling playcallers, hell ask Alex Smith. If it means a vanilla scheme with solid if not overwhelming offensive statistics from Bradford, that's fine by me. I'm not paying his salary and quite frankly, could give a damn how much he makes.