Pete Carroll was trying to prove that he could do to the Rams what the Rams did to the Seahawks in St. Louis when Johnny Hekker faked the punt and tossed it to Benny Cunningham for a 1st and 10.
I think he's still smarting from that and could not let it go.
Pretty stupid of him to do a fake punt as if to communicate to other playoff teams that the Seasquawks are the superior team and that they could execute fake punts to perfection.
When the score was 24-3, there's no sense to run up the score with the outcome already guaranteed. Too bad Ryan is in concussion protocol. In the long run, Pete Carroll is not doing his players any justice with his stupidity and arrogance.
No wonder Sherman was yelling at Carroll when they Seasquawks were at the 1-yard line and Carroll was calling a pass play. The man never learns.