SoFi Stadium

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yrba1

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The future home of the Rams and Chargers in Inglewood


The future home of the Rams and Chargers in Inglewood, shown on Aug. 6, now has a name: SoFi Stadium.
(Gina Ferazzi / Los Angeles Times)

By Sam FarmerStaff Writer

Sep. 15, 2019

9:45 AM

As construction continues on the NFL’s most expensive stadium by far, the $5-billion Inglewood venue has reached a major milestone.
The place now has a name: SoFi Stadium.
LA Stadium and Entertainment District at Hollywood Park has partnered in a 20-year agreement that gives the digital personal finance company the exclusive naming rights for the future home of the Rams and Chargers, the teams announced Sunday. The deal is the official culmination of negotiations first reported in May. Financial terms of the naming-rights deal were not disclosed.
The stadium, which is scheduled to open next summer and being developed by Rams owner Stan Kroenke, will play host to Super Bowl LVI in 2022, the college football national championship game in 2023, as well as the opening and closing ceremonies of the Olympic Games in 2028. It will have a seating capacity of about 70,000, expandable to 100,000.

“There were many companies interested in joining us as our naming rights partner but SoFi was the perfect fit as they share our passion for innovation, design and customer experience,” Kroenke said in an email. “Our partnership allows for our stadium and SoFi to grow together over the next 20 years as we deliver special moments for NFL fans and the world. We are inspired each day by the excitement Rams fans, our partners and all Angelenos have shared with us as Hollywood Park comes to life.”
 

Mojo Ram

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That's cute in a corporate way.
Hate it of course.
Modern era corporate naming rights has always been a sore spot for this sports fan. I wish i didn't care but i do. Old school venues had personality partly due to having a REAL name.
 

OldSchool

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Don't get the hate this is getting. Congrats to the Rams and SoFi for the good business deal.
 

Karate61

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How the heck do you pronounce that...like "sophie"? What girly name!
 

…..

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Cool, glad it got done now we pay a few bills. Wonder what Jerry’s boys got for their negotiating fee , but the fact he was involved is naturally alittle thanks from Stan for the support a few years ago. Outside of that, opinions and who likes the name or not is massively unimportant.
 

Riverumbbq

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Hollywood Park Redevelopment Sets First Tenants For Retail Complex Near SoFi Stadium

Deadline Bruce Haring,Deadline 3 hours ago
96376172d80e766c39801b059d41303b



The 298-acre Hollywood Park development has announced its first tenants for its planned retail, restaurant, office, housing and hotel complex. The site will be adjacent to the Inglewood SoFi Stadium where the Los Angeles Rams and Los Angeles Chargers will play starting next year
A new 12-screen Cinépolis Luxury Cinemas is one of the arrivals. It will feature waiter services and offer a food menu and full bar. Ticket prices will range from $8 to $15, Hollywood Park owners said.

More from Deadline

The other tenants announced include a beer garden and eatery, plus a gym. They will be a part of a 500,000 square-foot area with shopping and entertainment options.

Last week, Hollywood Park announced SoFi had won the naming rights for the football stadium. The personal finance company formally known as Social Finance has a 20-year agreement for the naming rights.

The beer garden and eatery will be run by Lynne Weaver, founder of the Three Weavers Brewing Company. The 20,000-square-foot space will include on-site brewing and outdoor seating, and will have live entertainment.

The gym will be the second location of Olympix Fitness. The gym will be highlighted by a rooftop swimming pool.

The projected $5 billion SoFi Stadium will open in the summer of 2020 with two Taylor Swift shows. SoFi Stadium and the Hollywood Park complex are located on the site of the old Hollywood Park racetrack, which was demolished in 2015.

 

Loyal

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That's cute in a corporate way.
Hate it of course.
Modern era corporate naming rights has always been a sore spot for this sports fan. I wish i didn't care but i do. Old school venues had personality partly due to having a REAL name.
The only corporate name that I REALLY wanted the name for the Cards stadium....The Pink Taco...lol