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By Vincent Bonsignore, Los Angeles Daily News
[www.dailynews.com]
When the Rams and Raiders bolted Los Angeles 22 years ago, it left L.A. with more than just a glaring hole relative to a National Football League team presence.
It also meant the second-biggest market in the country was no longer allowed to host the Super Bowl.
So for the last two decades, the City of Angels has merely been an observer rather than a participant to the single biggest sports event in the world.
That is about to change, big time.
In fact, by this time next week the NFL is expected to officially bring Los Angeles back into the fold by awarding L.A. either Super Bowl LIV (2020) or LV (2021) when owners gather in Charlotte to decide the hosting responsibilities for Super Bowls LIII, LIV and LV.
The game changer, or course, was the Rams being approved last January to relocate from St. Louis to Los Angeles, where they will eventually play in the $2.4 billion stadium and entertainment hub being built by owner Stan Kroenke in Inglewood.
And the NFL isn’t wasting any time taking tapping back into the entertainment capitol of the world.
Upon approving the Rams return home, the NFL immediately added Los Angeles to the host ballots for Super Bowl LIV an LV, along with Atlanta, South Florida and Tampa Bay.
The NFL will also decide among New Orleans, Atlanta, South Florida and Tampa Bay for Super Bowl LIII in 2019.
Houston and Minneapolis have already been approved as host sites for Super Bowls LI and LII in 2017 and 2018.
Now, it’s L.A.’s turn.
“We are excited by the possibility of the Inglewood Stadium bringing a Super Bowl back to Los Angeles,” said Rams Executive Vice President of Football Operations & Chief Operating Officer Kevin Demoff. “The owners have five good choices to consider next week and we are glad to be part of the process.”
Almost from the moment the Rams were given the green light, the wheels were in motion to secure hosting rights to the Super Bowl.
The Rams teamed up with Wasserman Media Group CEO Casey Wasserman and Kathy Schloessman of the Los Angeles Sports & Entertainment Commission, among others, to formulate the Los Angeles proposal the NFL will take under consideration next week.
“There has been extensive work done to present an exciting Los Angeles bid. The cities of Inglewood and Los Angeles have come together with a terrific partnership that allows the region to put its best foot forward,” said Demoff. “That could not have happened without the leadership of Stan Kroenke, the efforts of Casey Wasserman and his team and the talents of Kathy Schloessman and the staff at LASEC and LA Tourism.”
The smart money is on owners approving L.A. to host either Super Bowl 2020 or 2021.
“Absolutely,” is how a high-ranking NFL executive answered when asked if Los Angeles will win one of the two bids.
L.A. has hosted seven previous Super Bowls - including the first one ever at the L.A. Coliseum - and is well positioned to welcome all that comes with a Super Bowl.
“L. A. is already attracting a record number of tourists and visitors, and the Super Bowl would make an enormous impact on our economy bringing tens of thousands of people to our city and generating hundreds of millions of dollars for local hotels, restaurants, shops and other businesses,” said Los Angeles Mayor Eric Garcetti.
To put in perspective what a Super Bowl means financially to the hosting city and state, a study completed by the Seidman Research Institute, W.P. Carey School of Business at Arizona State University, determined that Super Bowl XLIX and related events two years ago in the Phoenix area produced a gross economic impact of $719.4 million for the entire state.
L.A. wants a piece of that pie.
“Los Angeles isn’t just ready for the Super Bowl — we’re built to host it,” Garcetti said. “And once the stadium in Inglewood is completed in 2019, we’ll finally be able to bring it back where it belongs.”
The NFL apparently agrees.
In fact, some provisions were made to potentially accommodate an L.A. Super Bowl as soon as possible.
The league typically stipulates a new stadium must be up and running for at least two seasons before it becomes eligible to host a Super Bowl. The Rams new home in Inglewood is scheduled to open in 2019, which means only a year will have gone by before Super Bowl LIV.
That is one of the issues open for debate when owners gather in Charlotte on Tuesday for a full day of meetings and discussion, culminating with a nationally televised vote in which Los Angeles will learn its Super Bowl fate.
Here is how the format works:
NFL Senior Vice President of Events Peter O’Reilly and his staff will present an overview of each city’s bid followed by a 15-minute presentation by each city.
Team officials and owners are not allowed to participate in this phase.
Wasserman will chair the Los Angeles bid and make the official presentation to owners.
Afterward, the owner from the team in each of the bidding cities will have up to five minutes to make a one final pitch for their city.
Once that phase is completed, fellow owners will have an opportunity to ask questions.
The Q and A is followed by the actual vote, which will be televised by the NFL Network.
The winning bid ultimately requires 24 votes, and with Los Angeles competing against three other cities.
If in the first vote, one city does not receive the necessary 24 or more votes, the list of the eligible cities will be reduced to the top three plus ties for third, or if there are no ties for third, all cities within one vote of third
If after the second vote, no city has received the necessary 24 or more votes, the list of eligible cities will be reduced to the top two and any ties.
There will be a maximum of one vote to achieve the necessary 24 or more vote for an award when the list is reduced to the top two and ties. If after one vote, no award has been made, the requirement to be selected will be reduced to simple majority vote. Voting continues until an award is made.
L.A. is counting on NFL owners sending the Super Bowl back to its birthplace.
[www.dailynews.com]
When the Rams and Raiders bolted Los Angeles 22 years ago, it left L.A. with more than just a glaring hole relative to a National Football League team presence.
It also meant the second-biggest market in the country was no longer allowed to host the Super Bowl.
So for the last two decades, the City of Angels has merely been an observer rather than a participant to the single biggest sports event in the world.
That is about to change, big time.
In fact, by this time next week the NFL is expected to officially bring Los Angeles back into the fold by awarding L.A. either Super Bowl LIV (2020) or LV (2021) when owners gather in Charlotte to decide the hosting responsibilities for Super Bowls LIII, LIV and LV.
The game changer, or course, was the Rams being approved last January to relocate from St. Louis to Los Angeles, where they will eventually play in the $2.4 billion stadium and entertainment hub being built by owner Stan Kroenke in Inglewood.
And the NFL isn’t wasting any time taking tapping back into the entertainment capitol of the world.
Upon approving the Rams return home, the NFL immediately added Los Angeles to the host ballots for Super Bowl LIV an LV, along with Atlanta, South Florida and Tampa Bay.
The NFL will also decide among New Orleans, Atlanta, South Florida and Tampa Bay for Super Bowl LIII in 2019.
Houston and Minneapolis have already been approved as host sites for Super Bowls LI and LII in 2017 and 2018.
Now, it’s L.A.’s turn.
“We are excited by the possibility of the Inglewood Stadium bringing a Super Bowl back to Los Angeles,” said Rams Executive Vice President of Football Operations & Chief Operating Officer Kevin Demoff. “The owners have five good choices to consider next week and we are glad to be part of the process.”
Almost from the moment the Rams were given the green light, the wheels were in motion to secure hosting rights to the Super Bowl.
The Rams teamed up with Wasserman Media Group CEO Casey Wasserman and Kathy Schloessman of the Los Angeles Sports & Entertainment Commission, among others, to formulate the Los Angeles proposal the NFL will take under consideration next week.
“There has been extensive work done to present an exciting Los Angeles bid. The cities of Inglewood and Los Angeles have come together with a terrific partnership that allows the region to put its best foot forward,” said Demoff. “That could not have happened without the leadership of Stan Kroenke, the efforts of Casey Wasserman and his team and the talents of Kathy Schloessman and the staff at LASEC and LA Tourism.”
The smart money is on owners approving L.A. to host either Super Bowl 2020 or 2021.
“Absolutely,” is how a high-ranking NFL executive answered when asked if Los Angeles will win one of the two bids.
L.A. has hosted seven previous Super Bowls - including the first one ever at the L.A. Coliseum - and is well positioned to welcome all that comes with a Super Bowl.
“L. A. is already attracting a record number of tourists and visitors, and the Super Bowl would make an enormous impact on our economy bringing tens of thousands of people to our city and generating hundreds of millions of dollars for local hotels, restaurants, shops and other businesses,” said Los Angeles Mayor Eric Garcetti.
To put in perspective what a Super Bowl means financially to the hosting city and state, a study completed by the Seidman Research Institute, W.P. Carey School of Business at Arizona State University, determined that Super Bowl XLIX and related events two years ago in the Phoenix area produced a gross economic impact of $719.4 million for the entire state.
L.A. wants a piece of that pie.
“Los Angeles isn’t just ready for the Super Bowl — we’re built to host it,” Garcetti said. “And once the stadium in Inglewood is completed in 2019, we’ll finally be able to bring it back where it belongs.”
The NFL apparently agrees.
In fact, some provisions were made to potentially accommodate an L.A. Super Bowl as soon as possible.
The league typically stipulates a new stadium must be up and running for at least two seasons before it becomes eligible to host a Super Bowl. The Rams new home in Inglewood is scheduled to open in 2019, which means only a year will have gone by before Super Bowl LIV.
That is one of the issues open for debate when owners gather in Charlotte on Tuesday for a full day of meetings and discussion, culminating with a nationally televised vote in which Los Angeles will learn its Super Bowl fate.
Here is how the format works:
NFL Senior Vice President of Events Peter O’Reilly and his staff will present an overview of each city’s bid followed by a 15-minute presentation by each city.
Team officials and owners are not allowed to participate in this phase.
Wasserman will chair the Los Angeles bid and make the official presentation to owners.
Afterward, the owner from the team in each of the bidding cities will have up to five minutes to make a one final pitch for their city.
Once that phase is completed, fellow owners will have an opportunity to ask questions.
The Q and A is followed by the actual vote, which will be televised by the NFL Network.
The winning bid ultimately requires 24 votes, and with Los Angeles competing against three other cities.
If in the first vote, one city does not receive the necessary 24 or more votes, the list of the eligible cities will be reduced to the top three plus ties for third, or if there are no ties for third, all cities within one vote of third
If after the second vote, no city has received the necessary 24 or more votes, the list of eligible cities will be reduced to the top two and any ties.
There will be a maximum of one vote to achieve the necessary 24 or more vote for an award when the list is reduced to the top two and ties. If after one vote, no award has been made, the requirement to be selected will be reduced to simple majority vote. Voting continues until an award is made.
L.A. is counting on NFL owners sending the Super Bowl back to its birthplace.