Rams Stadium Report: History of Using Leverage To Build Venues Runs Deep in NFL (101 ESPN)

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ShaneG

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Rams Stadium Report: History of Leverage Use to Build Stadiums Runs Deep in NFL (101 ESPN)
Before briefly giving a rundown of how moving threats and the corresponding leverage they invoke have helped get stadiums constructed in several NFL cities over the last 20 years, it’s critical to make one point crystal clear to any of the powers-that-be in St. Louis and the state who are reading this column:

Without a doubt, Rams owner Stan Kroenke – the second-wealthiest owner in the nation’s most prestigious sports league – possesses both the wealth and business acumen to ultimately pull off a move to Los Angeles if necessary steps are not quickly taken by local leadership to ensure the long-term stay of the franchise that brought both a Super Bowl title and the greatest show on turf to the Show-Me State, the St. Louis Rams.

Unlike most of the organizations discussed below, the Rams have a history in L.A. and an owner who is very familiar with the market after sitting on the now-defunct L.A. stadium committee for several years.

Furthermore, Kroenke’s acquisition of 60 acres at long-rumored prospective NFL stadium site Hollywood Park – coupled with his ability to potentially purchase additional acreage there – adds weight to a situation that should have already been taken very, very seriously.

And if all of that isn’t enough to get the full attention of city and state leaders, these individuals need look no further back than 1987 to see absolute proof that a move from the Gateway City really can happen. Leadership should learn from history by studying the sad exodus of the football Cardinals, who departed after failing to secure a new stadium agreement here.

As for the NFL and many of its teams’ astute use of leverage – most often coming from L.A. – even Ice Cube is well aware of how the league has used L.A. to gain stadium deals in other NFL cities over the last 20 years.

The rapper/actor summed up the situation like this, via USA Today Sports:

“Every team has used us (L.A.) to get a new stadium. Every team has , ‘If you don’t build us a new stadium, we’re going to move to L.A.’ Every city gets scared when they hear that and they build that new stadium and the team doesn’t come. I guess until everybody gets a new stadium, that’s just been the story of our lives and then we’ll get a new team.”

But it hasn’t just been L.A. that has been used shrewdly as leverage. San Antonio is another city that has and is (see the Raiders) being used as a threat to spur action in other cities. In the past, Cleveland was used strongly to garner new stadium deals elsewhere.

In “Glory for Sale,” author Jon Morton asserted the following regarding the Browns’ 1996 move to Baltimore: “Directly or indirectly, the Browns’ relocation caused stadiums to be built for the Ravens, the Redskins, the Bengals, the Browns, the Bucs, the Lions and the Seahawks.”

Below, you will find a history of how leverage has assisted a variety of franchises in securing new or revitalized venues since 1995. The following is not necessarily a comprehensive list:

(For details of how a multitude of cities have used L.A. and other cities to help build venues, since 1995, please click here. Hope you enjoy the read, everyone. Thanks for all the support, ROD. I love the interaction in this forum and appreciate you guys):

http://www.101sports.com/2014/09/27/ram ... -deep-nfl/
 
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rhinobean

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Thanks, Shane for another enlightening article! It'll be interesting to see how the wheels turn on this issue in the coming months! I'm afraid the teabaggers in the MO government may have enough pull to screw the pooch on any help from the state!
 

ShaneG

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Thanks, Shane for another enlightening article! It'll be interesting to see how the wheels turn on this issue in the coming months! I'm afraid the teabaggers in the MO government may have enough pull to screw the pooch on any help from the state!

It's going to be interesting, for sure. Thanks for the kind words, rhinobean.
 

TexRamFan

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Thanks a ton Shane for the info.

As Demoff stated a while back when asked about the negotiations..."Things will get much worse before they get better." Your article points at how this is true throughout the history of NFL cities and stadium negotiations. I hope things work out well an I remain hopeful they stay in STL.

Again, thanks for providing us fans with your research, it's nice reading some facts opposed to the general speculation based on "inside info.".
 

ShaneG

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Thanks a ton Shane for the info.

As Demoff stated a while back when asked about the negotiations..."Things will get much worse before they get better." Your article points at how this is true throughout the history of NFL cities and stadium negotiations. I hope things work out well an I remain hopeful they stay in STL.

Again, thanks for providing us fans with your research, it's nice reading some facts opposed to the general speculation based on "inside info.".

Thanks, TexRamFan. It's comments like these -- and others like it -- that make me love digging into research and sharing information that isn't often shared. I, too, hope (and still believe) things will work out. Appropriate to bring up the Demoff quote you shared above.
 

The Rammer

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Why don't companies pay sports reporters to create damn good articles like this?! Answer: because they are lazy as hell and want to create whatever half ass bs to just get by.
Good article man! P.s. Most people who complain about Kroenke not parading up and down the streets that he's keeping the Rams in STL probably have 0 clue past anything that's not in front of their nose. It's leverage nothing more.
 

mr.stlouis

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My opinion remains on the firm beleif that there's nothing wrong with The Ed. I love that stadium.
 

kurtfaulk

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My opinion remains on the firm beleif that there's nothing wrong with The Ed. I love that stadium.

Yeah, I'm not quite sure why so many people call it a dump. On my first visit last Sunday I was expecting the worst as alot of people had bad mouthed the joint. I was pleasantly surprised at how nice the stadium was inside. Seating was comfortable, the stadium looked good from where I was sitting and the whole interior looked modern and clean.

Not sure what some people expect from a Stadium to watch football. The place got a thumbs up from me.

.
 

RhodyRams

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just as a side note... in 1994 Robert Kraft had a handshake deal with the state of Connecticut and the governor then Lowell Weiker who got public funding approved to build a new stadium in West Hartford, CT for the Patriots. Kraft used that leverage to get funding from Mass for what became Gilette Stadium and Patriot Place
 

LesBaker

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Yeah, I'm not quite sure why so many people call it a dump. On my first visit last Sunday I was expecting the worst as alot of people had bad mouthed the joint. I was pleasantly surprised at how nice the stadium was inside. Seating was comfortable, the stadium looked good from where I was sitting and the whole interior looked modern and clean.

Not sure what some people expect from a Stadium to watch football. The place got a thumbs up from me.

.

Some nice upgrades have been done is the last few years, since SK took over actually. Prior to that it wasn't much to be honest, just a drab and dimly lit indoor venue.
 
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