Just when you were getting used to these new uniforms............

  • To unlock all of features of Rams On Demand please take a brief moment to register. Registering is not only quick and easy, it also allows you access to additional features such as live chat, private messaging, and a host of other apps exclusive to Rams On Demand.

1maGoh

Hall of Fame
Joined
Aug 10, 2013
Messages
3,957
I find it odd and typically counterproductive when a business/corporation is attempting to build or rebuild it's brand, and rather than selling that one thing or doing that one thing they do best...instead they clutter and cloud the waters by overthinking it.

Too many cooks in the kitchen. I question the Rams' strategy here. All zero of my business degrees in hand of course.
I do have a business degree and it's not helping either understand it either. I think the play with a weak/recovering brand like the Rams have (sorry, calling it like I see it) is a single strong message, uniform, and logo. For an established brand like the cowboys or the Yankees, I think you could leverage the fact that everyone will always recognize you into being able to sell a variety and have the latest "it" uniform. But don't do that with a weak brand.

All zero of my marketing degrees (and zero years, zero months, and zero days of marketing experience) in hand, of course.
 

RhodyRams

well hung member
Rams On Demand Sponsor
SportsBook Bookie
Moderator
Joined
Dec 10, 2012
Messages
11,842
I honestly think they are waiting to see what the fans react to the best. In these days of social media, reactions are based on likes and thumbs up, not by sales numbers.


Wasnt looking forward to much wit the Blue & Bone unis this weekend, but they kind of grew on me as the game went on.
 

RhodyRams

well hung member
Rams On Demand Sponsor
SportsBook Bookie
Moderator
Joined
Dec 10, 2012
Messages
11,842
is it possible to change the logo with the uniforms? asking for a friend.
After they win the SB in Sofi (being the 1st NFL team to do so) they might change it

honestly..this logo is growing on me



made a point to show this to the wife since Christmas is approaching fast
 

madrid311

RomandeacondickersonolsenwarnerStafforddonaldkupp
Rams On Demand Sponsor
Joined
Oct 29, 2012
Messages
501
Name
Madrid311
Today's uniform combo was horrible!
The faded numbers made them hideous.
I vote no! No moe!
 

WarnerToBruce

Gridiron Sage
Rams On Demand Sponsor
SportsBook Bookie
Joined
Nov 22, 2016
Messages
1,931
Name
Phil
I'm sorry, but this uni combo does not deserve the ire of the fans:
1605561467004.png
 

ViennaMax

Rookie
Joined
Dec 6, 2015
Messages
256
After they win the SB in Sofi (being the 1st NFL team to do so) they might change it

honestly..this logo is growing on me



made a point to show this to the wife since Christmas is approaching fast


i'd take that.

still think that it is an awful looking chargers logo - but i would forget about that with a lombardi trophy :D